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A Newfound Appreciation for Risk

July 30, 2020 by Brendan Mullooly

Given the lightning speed with which we’ve seen the market both decline and recover in 2020, there’s been every opportunity to feel the full spectrum of investing emotions. From despondency to euphoria, we’ve felt it all. Considering this, many investors may now be wondering if the market’s near round-trip is the perfect chance to realign…

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Filed Under: Behavioral Finance, Financial Planning, Investing Tagged With: advisor, financial plan, hindsight bias, retirement planning

Different Dollars, Different Time Horizons

April 16, 2020 by Brendan Mullooly

We build and consume retirement savings gradually. We gradually trade our human capital for pay. We gradually invest a portion of that pay. And, in the future, we gradually use what we accumulate to support ourselves as our human capital dwindles. This is the life-cycle of the average retirement account, which is all intuitive when…

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Filed Under: Behavioral Finance, Investing Tagged With: investor psychology, mental accounting, retirement planning

Redundancy Prevents Catastrophe

January 24, 2020 by Brendan Mullooly

It seems absurd that designing parachutes is just as complicated as making rockets. How could the time spent on a mostly nylon device come anywhere close to that spent on the towering cylinders we launch into outer space? It’s not from lack of effort either. We’ve spent more than 500 years tinkering with parachutes, from…

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Filed Under: Financial Planning Tagged With: advisor, financial plan, retirement planning

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Brendan Mullooly, CFP®

Brendan Mullooly, CFP®

Brendan Mullooly is a New Jersey based CFP® professional and investment advisor at Mullooly Asset Management, Inc.

Recent Posts

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Disclaimer

The content on this website reflects the personal opinions, thoughts, and analysis of Brendan Mullooly. It should not be taken as a description of services provided by his employer. The opinions expressed on this website are for general informational purposes only and are not intended as specific or personalized financial advice. The views on this website are subject to change at any time without notice. Nothing on this website constitutes investment advice or a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable for any specific person. Any mention of a particular security and related performance data is never a recommendation to buy or sell. Investments in securities involve the risk of loss. Past performance is no guarantee of future results.

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